Cold Outbound Reply-Rate 2025 Benchmarks: Hook × ICP × Industry Analysis
This 2025 benchmark report analyzes cold outbound performance across four hook types, four buyer personas, and four industries. Timeline-based hooks outperform problem-based messaging by 2.3× in reply rate and 3.4× in booked meetings. Includes ICP-specific recommendations, industry patterns, and ready-to-use messaging frameworks.